Methods & Tools

The how behind the findings.

Methods I've practiced in real studies — not just read about — and the tools I reach for to run them.

Qualitative

Moderated interviews, usability testing, think-aloud protocol, thematic synthesis, affinity mapping, persona development

Quantitative

Survey design, quantitative analysis, statistical modeling

Tools

R, Python, SQL, Qualtrics, SPSS, Tableau, Claude